ContentsGlossary
Reference
Glossary
The terms introduced in the book, with a link to where each one is explained in full.
- Dynamic Knowledge Rendering (DKR)
Dynamic Knowledge Rendering (DKR) is the process of delivering information to suit individual requirements. Using AI, the same knowledge is reshaped into the form, length and style that suits one person at one moment.
Introduced in Introduction
- Hyper-personalisation
Personalisation in which nothing is pre-made: content is generated for one person, at one moment, in one modality, only after every aspect of their preferences and context is considered.
Introduced in Personalisation
- Attention scope
How long a person gives their best attention in a given modality, and the markers that keep it, such as short factual narration for one person or first-person language for another.
Introduced in Attention
- Preference Prompts
Natural-language statements that build a personalisation profile, such as “I love listening to jazz whilst working out”. They can be factual, context-based or emotional.
Introduced in Personalisation
- Derived Preference Prompts
Preference Prompts created by other systems from your behaviour, such as a music service noting that you always skip a certain song. They become Preference Prompts once you confirm them.
Introduced in Personalisation
Rules for shared experiences that override personal preferences, such as “the ball has to remain a ball”, so that people can still share and discuss the same event.
Introduced in Personalisation
- Preference Exchange Protocol (PEP)
A protocol for sharing preference data between digital entities. A website and a visitor’s doppelganger greet each other, the website states its persona, then requests the preferences it needs to tailor the experience.
Introduced in Dynamic Rendering
- Digital doppelganger (DDG)
An AI counterpart that mirrors human behaviours, decisions and processes, acting as an intermediary between people and technology. Doppelgangers are either representative or assistive.
Introduced in Digital Doppelganger
- Representative doppelganger
A doppelganger that holds knowledge about an asset, such as an employee handbook, and makes previously static information conversational.
Introduced in Digital Doppelganger
- Assistive doppelganger
A doppelganger that acts as a proxy for a person, aligned with their preferences and objectives, like a chief of staff who knows that “get me a drink” means a hot chocolate with almond milk.
Introduced in Digital Doppelganger
- Information seeding
The one-off step of giving a new doppelganger its source information, such as documents, emails or calendars, to form its base personality.
Introduced in Digital Doppelganger
- Conversational modelling
The ongoing dialogue through which a doppelganger develops its knowledge model by asking questions of people and other doppelgangers.
Introduced in Digital Doppelganger
- Knowledge model
The layer of a doppelganger that organises, interprets and uses its information, evolving as it interacts with its environment and users.
Introduced in Digital Doppelganger
- Truth graph
A network of information points and relationships that validates a doppelganger’s output, keeping it accurate, current and verifiable, and countering AI hallucinations.
Introduced in Digital Doppelganger
- Presentation model
The layer that shapes how information is delivered, optimising for the user’s preferences, context and modality.
Introduced in Digital Doppelganger
- Safety controls
The layer that protects privacy, enforces ethical decision-making and prevents misuse or harmful inputs and outputs.
Introduced in Digital Doppelganger
- Digital brain
A network of interlinked digital doppelgangers within an organisation, family or community that collaborate to complete tasks, with clear ownership and access control.
Introduced in Digital Brain
- Shouting
When a doppelganger broadcasts a request across a digital brain. Any doppelganger can answer, point to a better source or reframe the question.
Introduced in Digital Brain
- Doppelganger Security Exchange (DSE)
A permission mechanism, similar to signing in with a Google or Apple account, that lets doppelgangers in different networks exchange specific information.
Introduced in Digital Brain
- Context data
The metadata surrounding a request, such as location, time, calendar, device, budget, company and how the request was made.
Introduced in Dynamic Rendering
- Temporal scope
The timing and duration of an event, such as booking a restaurant for 8pm in a 20-second interaction, used to judge how concise and timely a response should be.
Introduced in Dynamic Rendering
- Modality signifiers
The characteristics that define how well a format works, such as tone and length for text, tempo for audio, colour palette for images, and pace for video.
Introduced in Dynamic Rendering
- Universal Domain Document (UDD)
A document used to pass structured information between doppelgangers, other systems and legacy software. It pairs a Domain Document holding the data with a Meta Document describing its structure.
Introduced in Dynamic Rendering
- Meta Document (UMD)
The descriptive half of a Universal Domain Document, setting out the content, structure and format of the Domain Document so it can be created and translated.
Introduced in Dynamic Rendering